Also the 13^thedition of Big Buyer will occur in Verona: to be held in the
Verona Trade Fair quarter. The Verona venue, with its large, well-equipped
spaces, is a most appropriate venue for hosting an exhibition such as Big
Buyer. The exhibition will occupy a surface area of approximately 18,000m2,
spread over three pavilions.

The formula: Big Buyer retains the characteristics of a "sitting room", where
the major role players of the sector can meet, hold discussions and bring
themselves up to date. Entrance to the exhibition and participation
in the conferences is free and is reserved exclusively for the exhibitors,
wholesale distributors, office suppliers, large-scale organized distribution buyers and retailers.

The timing: timed to coincide with the planning of purchases by the major
customers (wholesale distributors, office suppliers, large-scale organized
distribution buyers). It is also a good time for the retailers, who will have just
completed their back-to-school campaigns and will be preparing for the big
Christmas sales.